We help our clients create
stories and experiences
that bring people together.
Instead of trying to please a multitude of audiences by offering broad (and often ineffective) branding, we take the time at the outset to know our target. When we approach a set of design challenges, we take a very specific approach while navigating on a larger scale than most agencies. The most effective solutions, in our experience, are the ones that are streamlined, resilient and on-point. In fact, our agency name Bowyer is a family name, which is derived from the French term for a maker of archery bows – so, you could say being on target is in our blood.
Brand
& Identity
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Many people think that a brand is simply a logo. In some cases that may appear so, but the reality is that a brand is built on a foundation of insight, knowing your audience and crafting a visual reflection of your core values into a multi-faceted identity. Authentic branding is worth the effort, and we work with clients to create and refine their brands on a variety of scales and in many different mediums - from business cards to lobby murals.
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Whether we're helping clients bring luxury apartments to market, or work with a leasing team to land an anchor tenant in a new commercial building, one thing is consistent: clear vision and strategy lead to exceptional outcomes. From market demographics and tenant personas, to project branding and experiential design - we continually look for ways to set our clients and their projects apart from the rest.
Visioning
& Strategy
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Although it can sometimes sound esoteric, experiential design can be explained fairly easily - it's about crafting an experience for a specific space. From the Nike store at the mall to the emails that we receive, we are influenced daily by visual information and messages. Our goal is to work with clients to ensure that the spaces they envision are fully realized, offering their users the best possible experience that is simultaneously enjoyable and efficient.
Experiential
Design
Our story.
Bowyer is a collaborative design studio, focused on creating beauty everyday. Founded in 2015 by Emily Desai, Bowyer is the evolution of her previous design consultancy, which has been servicing clients for over 15 years. As our clients needs and goals have grown, our business model has evolved to accommodate them. We provide design services for our clients during all phases of a project including overall narrative, visioning, branding, identity, and experiential design. In addition we offer content creation, social media and digital marketing, while maintaining a keen awareness of client goals and user experience. At the heart of our client relationships is the idea of possibility and forward-thinking, which makes every project feel fresh and significant, in its own way.
Emily Desai
As our founder and creative director, Emily brings a storyteller’s eye and architect’s attention to detail to projects. With over 15 years of design and branding experience in architecture, real estate and new development, she understands how to bring unbuilt spaces to life before the ground is broken. Her love for experiential design translates into beautifully realized interiors and spaces to live, learn and work. With the collaboration of her team and amazing clients, she has worked diligently to make Bowyer the thoughtful, strategic agency that it is today.
She graduated from California Polytechnic State University, San Luis Obispo, with a Bachelor of Architecture. She loves to travel with family, spend time with friends and currently resides in the foothills of Los Angeles, where she is working on honing her domestic skills in gardening, baking, painting and ceramics.
